STUDIO NAIAD

Jewelry Design & Creative Consulting for Visionaries

Studio Naiad supports brands, teams, and individuals shaping their identity through intentional jewelry design. We guide you from concept to production with creative direction, technical expertise, and care.

OUR PHILOSOPHY

Studio Naiad is an extension of our ever-evolving platform, created to support retail clients developing their own jewelry collections. Whether you’re launching a new brand or evolving an existing one, our process is collaborative and intentional — empowering you to shape your identity while we guide you with expertise in form, materials, and storytelling.

What sets us apart is our depth of care and precision. We don’t just create beautiful sketches — we deliver production-ready design drawings with clear annotations and real-world feasibility. Rooted in both creative direction and technical understanding, our work ensures every design is not only expressive, but manufacturable — giving you the clarity and confidence to move forward without hesitation.

We’re here to offer more than design — we offer peace of mind. Studio Naiad is built on trust, insight, and a genuine investment in your success. Every piece we design is a reflection of your vision, your voice, and the future you’re creating.

WHO WE WORK WITH

Studio Naiad is for thoughtful creators seeking design support grounded in both creativity and industry expertise. We design across all categories - from fashion and demi-fine to fine jewelry - and tailour our approach to suit your brand’s world

New Jewelry Brands

For founders launching their first collection. You have the vision - we’ll help shape it. From design design development to industry insight, we support you in building a strong foundation from day one.

Established Jewelry Brands

Whether you’re refining your signature collection or expanding your offering, we bring fresh perspective, aesthetic alignment, and technical fluency to your next collection.

Creative Collaborators

Fashion designers, art directors, and multidisciplinary creatives looking to develop capsule collections or jewelry pieces that complements your wider vision - we help you translate your concept into wearable form.

SERVICE PILLARS

Guided Collaboration

We begin with your design brief, or help you create one through our guided template. A tailoured proposal follows, giving you clarity on direction before we begin sketching.

Concept Development

We explore your collection through preliminary sketches that shape the structure and aesthetic. This is where ideas evolve and take form.

Design Execution

Final designs are delivered as annotated drawings and coloured renderings, ready for CAD and manufacturing - with two revisions included per piece.

Ongoing Consulting

Throughout the project, we provide thoughtful, honest support - from materials and production to brand alignment and design decisions.

Confident Handover

You’ll receive a complete file package with clear notes and everything needed to move into production with confidence

OUR PACKAGES

Our design packages are built to support you at every stage - from early ideas to fully realised collections. All tiers include creative direction, design execution, and consulting throughout.

For requests beyond the packages offered, we’re happy to craft custom design quotes tailoured to your needs.

MINI DESIGN CAPSULE

For early-stage brands or limited edition drops

A focused package for small launches, concept testing, or your very first release

Includes:

  • 5-8 pieces

  • Creative direction + design proposal

  • Preliminary concept sketches

  • Final design drawings with annotations & coloured renderings (ready for CAD)

  • 2 complimentary revisions per piece

  • Ongoing consulting during the design phase

  • Organised final delivery with notes for manufacturers

CORE COLLECTION DESIGN

For brands ready to build a cohesive, signature collection

A comprehensive package for developing a well-rounded collection that reflects your identity and supports long term growth.

Includes:

  • 12-20 pieces

  • Expanded creative direction & collection structure

  • Design proposal

  • Preliminary concept sketches

  • Final design drawings with annotations & coloured renderings (ready for CAD)

  • 2 complimentary revisions per piece

  • Consulting on materials, production, and brand positioning

  • Organised final delivery with notes for manufacturers

* Further revisions are available at £50 per round, per piece.

CAD FILE AUDIT

For clients unfamiliar with CAD visuals or those seeking expert oversight before prototyping.

When it’s time to move from concept to creation, ensuring your CAD files are accurate and true to your original design is essential. This service acts as a final safeguard, helping you avoid costly errors and miscommunication at the technical stage.

Includes:

FULL CAD FILE REVIEW

You’ll submit all relevant CAD files for review. We assess each model for alignment with the original design — focusing on form, detail, proportions, and production feasibility.

1-1 REVIEW SESSION

We’ll walk you through the files in a live session (or your preferred format), explaining key details, raising any concerns, and answering your questions.

MANUFACTURER NOTES

If needed, you’ll receive clear, written notes for your CAD technician or manufacturer — outlining any recommended adjustments to preserve design integrity. If everything is in order, we’ll simply confirm that your files are ready for production.

OPTIONAL ADD-ONS

Enhance your design and consulting package with bespoke visual services crafted to support your brand storytelling and presentation. These add-ons are completely optional and can be selected based on your creative and commercial needs.

ADDITIONAL COLOUR RENDERINGS

Your design package includes one full-colour rendering per piece. If you’d like to explore your designs in different metal or gemstone colour-ways, we offer high-quality variations at accessible rates

  • Single Variation - £10

  • Metal Trio Pack (White, Rose, Yellow Gold) - £15

  • Extended Pack (8 Variations) - £50

These are ideal for showcasing product flexibility across platforms, whether you’re building a pitch deck, preparing for manufacturing, or launching online.

DIGITAL ILLUSTRATIONS

Bring your hero designs to life with fully-rendered digital illustrations in a stylised, editorial composition. These are perfect for storytelling, campaigning materials, and visual assets that set the tone for your brand.

  • Hero Piece Illustration - £250

    • A premium standalone illustration of one key design, styled to highlight craftsmanship, emotion, and intent.

  • Hero Set Composition - £450

    • An illustrated layout featuring a curated selection of pieces (up to 3), arranged in a narrative or moodboard-style format. Ideal for launches, lookbooks, or hero section visuals.

Each illustration includes a concept sketch preview an done revision before final delivery.

  • 1. Discovery & Brief

    We begin with a discovery call to understand your goals, aesthetic direction, and collection needs. You’ll then submit your design brief - or use our guided template if you’d like support in shaping your ideas.

  • 2. Proposal & Quote

    Once we review your brief, you’ll receive a detailed project proposal and a precise quote. We will begin the design phase once the service agreement and 50% deposit is signed and settled.

  • 3. Design Proposal

    We begin by delivering a design proposal outlining the creative direction, structure, and design components of your collection - offering clarity and alignment before any sketches begin.

  • 4. Preliminary Sketches

    Once the design proposal is approved, we begin with preliminary concept sketches. These initial drawings shape the overall direction of your collection and offer a first glimpse into how each piece will be brought to life.

  • 5. Final Design Drawings

    Once the preliminary sketches are approved, we move into final execution - creating a complete set of annotated design drawings and coloured renderings. Each piece includes two refinement rounds to ensure every detail aligns with your vision.

  • 6. Final Review

    When your designs are fully approved, we prepare your final presentation. The remaining balance is settled at this stage in preparation for the final handover.

  • 7. Handover & Delivery

    You’ll receive a complete file package within 1-2 business days, including annotated design drawings, renderings, a structured file list, and notes for your manufacturer or CAD team - ensuring a seamless path to production.

  • Ongoing Support

    Throughout the project, you’ll receive attentive, considered support - including detailed recap documents to summarise calls and decisions, optional review sessions, and light consulting on materials, sourcing, production, and brand alignment. We’re here to ensure every step feels clear, guided, and collaborative.